First Ascent…Guide Built and Approved!

If your accountant walked up to you and said “here, I suggest using this baseball bat”.  Would you?  Maybe.

If Albert Pujols came over and said “hola, I suggest you use this bat.”  Would you? Fo’ Sho! I am guessing you would take Fat Albert’s suggestion.

If American alpine climbing legend Ed Viesteurs recommends using a down jacket, or a technical shell…I’d say he’s a pretty credible source.

Storm Shell

Microtherm Sweater - Limeade

First Ascent (Eddie Bauer) is a line of outdoor gear that lives up to its tag of “Guide Built.  Guide Trusted.” The best part of this line is its mix of simplicity, and technicality.

Take Ed Viesteurs for example.  Here is a man who gave up a possible Veterinarian career to pursue some of the most radical adventures on the planet (7 Everest summits, 1st American to summit all fourteen, 8,000 meter peaks…Basically he’s a guy!)  He, among other world-renowned guides, heads up First Ascent’s guide team.


The best part, is nothing goes to market without these guides signing off on the product first.  Which means that each zipper, hood, or cuff has professional guides opinion and input.  This tactic from Eddie Bauer creates gear that is light-weight, tactical, and simple. Their product lines cover what you need, and they continue to expand their product choices.

Check ’em out!  Eddie Bauer – First Ascent

Guide Built. Guide Tested.


About edaws42
A Montana native that played baseball for Sparty and lives in Bend, OR. I have a passion for all things outdoors, and the brands and people that enable those passions. I like rock music, microbrew beer, football, playing guitar, and travel. I love my wife and family, my dog Gus, and the outdoors.

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